189 consultations booked in 5 months
A permanent exterior lighting company with 3 locations in Indiana and Ohio sends every lead to the right location, where its own AI replies in 4 seconds and books the consultation.
Leads came in from the lighting brand's lead program, ads and the website, more than the team could answer by hand, and every lead had to reach the location that serves it.
Custom code that routes every lead to the right location, a dedicated AI for each location that replies in 4 seconds, qualifies and books, a sync with Jobber, and follow-up until the estimate is closed.
189 consultations booked in the first 5 months, 183 of them in-home design consultations, with every new lead getting its first reply in 4 seconds.
Where they started
A permanent exterior lighting company with 3 locations across Indiana and Ohio. Leads came in from the lighting brand’s lead program, ads and the website, more than the team could answer by hand, and every lead had to reach the location that serves it. The business already ran on Jobber, and the owners wanted booking and follow-up to happen without anyone chasing. The system went live in May 2026.
What we built
1. Every lead routed to the right location
Custom code sends each new lead to the location that covers its area, the moment it comes in.
2. A dedicated AI for each location
Each location has its own AI. It sends the first reply within 4 seconds. When the homeowner answers, it takes over: it asks the qualifying questions, takes down the details, books a phone or in-home design consultation straight onto that location’s calendar and keeps following up until the estimate is closed.
3. Synced with Jobber
Contacts and bookings flow into Jobber, where the team quotes and runs the jobs.
4. Follow-up until they’re ready
Permanent lighting is a considered purchase, so the follow-up keeps going until the homeowner books or says stop.
5. One pipeline, every step visible
Every lead moves through the same stages, from new lead to booked consultation, with tags for source, location and service.
6. Reviews after every install
Happy customers get asked for a review automatically.
The results so far
189 consultations booked since May 2026
183 in-home design consultations and 6 phone consultations
4 seconds to the first reply on every new lead
From the booking on, the team quotes and closes in Jobber, so this case study stops at the booking.
The takeaway
With leads coming from several sources into 3 locations, the hard part was never getting leads. It was answering each one fast and putting it in front of the right team. Now the system does both, and the team spends its time in consultations instead of on the phone.
One 30-minute call. We map where your leads come from, how fast they get answered and where booked jobs are slipping away.
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